About Us
Built for Growth. Forged in Appalachia.
The Problem
The digital marketing industry is often staffed by individuals who are disconnected from the values and daily lives of everyday Americans. How we are different lies in our commitment to bridging this gap. What sets us apart is our focus on aligning marketing strategies with traditional western values, ensuring your message resonates with the people you aim to reach.
How we solve it
Appalachia Digital proudly stands apart, being unapologetically Christian, Confessional, Conservative, and Maximalist. We’re here to serve everyday Americans focused on supporting their families and positively impacting their communities. From small family businesses and emerging enterprises to established legacies, Appalachia Digital is your trusted media partner.
“Freedom is not the right to do what we want, but the power to do what we ought.”- Lord Acton
“Freedom prospers when religion is vibrant and the rule of law under God is acknowledged.”- Ronald Reagan
Our Core Values
Christian
At Appalachia Digital, founders Caleb and Brenton are born-again Christians, saved by grace through faith in Christ, to God’s glory. They submit to Jesus Christ’s authority in all areas of life and business. Faith guides their decisions, actions, and commitment to honoring God, even when it means standing apart.
Confessional
We hold firmly to the historic Reformed Christian faith as outlined in key documents like the Heidelberg Catechism, the Westminster Confession of Faith, and the 1689 London Baptist Confession. These confessions guide our beliefs and business principles, affirming unified yet decentralized leadership both in the church and society. This structure, aligned with the original constitution, allows room for innovation.
Conservative
At Appalachia Digital, we embrace conservative values rooted in our confessional Christian faith. These principles shape our work, interactions, and contributions to society as we strive to uphold truth, integrity, and accountability.
Maximalist
We believe in Christian Maximalism—that the gospel of Jesus Christ should impact every aspect of life, from the personal to the professional, even in political spheres. Faith isn’t confined to Sundays; it actively guides each decision, interaction, and project we undertake. Christian Maximalism means embedding seeking to propagate the full impact of the Gospel of Jesus Christ into our work and supporting others. Through this approach, we, by God’s grace, help build communities where businesses, churches, non-profits, and ultimately all people flourish.
How We Operate
Commitment to excellence
We are dedicated to providing the highest quality service to our clients. Every website, SEO strategy, and solution we deliver is built on rigorous standards of excellence and a desire to honor Christ through our work.
Deep engagement
At Appalachia Digital, we believe in fostering meaningful connections with both our clients and their audiences. By listening carefully, responding promptly, and interacting thoughtfully, we aim to build strong relationships that reflect our faith and commitment to serving others.
Transparency and honesty
Guided by Christian principles, we value honesty and transparency in everything we do. Our clients can trust that we will always be open about our strategies and decisions, ensuring you know what we’re doing and why. We are confessional christians, meaning we hold ourselves to a high standard, recognizing we will have to answer for our every act.
Measurable results
We pursue real, tangible outcomes that align with your business goals. As stewards of the resources entrusted to us, we continually monitor and optimize our strategies to ensure you get the best return on investment, always adapting to serve your needs better.
Localized Dominion
When Appalachia Digital takes on a new client, our goal is to see them dominate their local market and be a source of positive influence and flourishing. For this reason, as believers in free enterprise, we are selective in who we choose to work with.
Meet the Team
The people behind the mission.
Brenton Riling
Founder/CEO
Kiefer Likens
Head of Design/Creative
Erik Marsh
Head of SEO
Ready to Scale Your Business?
Partner with a team that shares your values and is committed to your growth.